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How to Create a Landing Page in SendX

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Written by Sauhard Srivastava
Updated this week

What is a Landing Page?

A landing page in SendX is a standalone web page you can publish to grow your email list. It lives at its own URL, collects subscriber information, and adds contacts directly to a list of your choice. You would use this when running a promotion, a lead magnet, a webinar signup, or any campaign where you want a dedicated page rather than just a small form on your existing site.

What is the difference between a landing page and a website?

A website is designed for exploration. It has navigation menus, multiple pages (About, Contact, Blog), and various links that encourage visitors to browse.

A landing page is designed for conversion. It is a single, focused page completely stripped of distractions (like navigation menus). It has one specific goal—usually capturing an email address—and pushes the visitor toward a single Call to Action (CTA).


Step 1: Start Your Landing Page

  1. In the top navigation bar, click Forms.

  2. A dropdown menu will appear. Select Landing Page.

  3. You will land on the All Landing Page screen. Click the Create Landing Page button.

  4. Give your page an internal name (visitors won't see this).

  5. Browse the template library. You can click Preview on any template to see how it looks. Once you have found the right one, click Select Template.


Step 2: Edit Your Content

The editor opens with a drag-and-drop interface where you can change fonts, swap out images, and edit headings.

This is also where you will add your lead capture forms. SendX gives you two ways to collect emails on a landing page:

Method A: Add a Native Form (Easiest)

  1. Look for the Forms component in the editor's left-hand sidebar.

  2. Drag and drop the component directly onto your page layout.

  3. Click on the form to customize its fields, button text, and colors directly in the editor.

Method B: Add an Existing SendX Embedded Form (Advanced)


If you already built a complex embedded form in SendX and want to reuse it here:

  1. Drag and drop the HTML component onto your page.

  2. Open your SendX Embedded Form instructions in a separate tab.

  3. Copy the specific <div> snippet for your form.

  4. Paste that <div> into the HTML component on your landing page.

Crucial Step: For the embedded form (or any SendX Popups) to function on a landing page, you must toggle "Enable Popups" to ON in the final Success tab settings (covered in Step 4 below).


Step 3: Edit Your Success Page

After a visitor submits the form, they will immediately see a success page. This is your chance to confirm their signup, share next steps, or provide a download link.

Customise this page the exact same way you designed the main landing page. Once you are happy with the design, click Save Success Page.


Step 4: Configure Final Success Tab Settings


This final tab is where you wire up the backend logic, tracking, and metadata for your landing page.

List Assignment & Actions:

  • Which list to add to: Choose the SendX list new subscribers should join. Note: This setting only works if you are using the editor's native drag-and-drop form. If you are using a SendX embedded form (via the HTML block), the list must be chosen within that specific embedded form's settings. Always verify this is set properly before driving traffic, otherwise contacts may not be saved correctly.

  • What to do after user has submitted: Choose Do Nothing (keeps them on the customized success page) or Redirect (sends them to a custom external URL, like your main website). This setting only works if you are using the editor's native drag-and-drop form. If you are using a SendX embedded form (via the HTML block), the redirect url must be added within that specific embedded form's settings.

Enable SendX Popups:

  • Enable Popups in Landing Page: Toggle this to ON if you want to trigger your SendX popups on this landing page, OR if you pasted an embedded form <div> during Step 2.

SEO & Social Share Settings:

  • SEO: Fill out your Page Title, Keywords, and Meta Description. This controls how your page looks in Google search results.

  • Social Share Settings: Add a specific Title, Description, and Image. This ensures your landing page looks professional and engaging when someone shares the link on platforms like Facebook, X (Twitter), or LinkedIn.

Advanced Settings (Custom CSS & JS):

  • Need to add a Facebook Pixel, Google Analytics tag, or custom CSS to override a template's design? Open the Advanced Settings dropdown on this tab and paste your code into the respective CSS or JS fields.


Step 5: Connect a Custom Domain (Recommended)

By default, your landing page will be hosted on a SendX subdomain (e.g., yoursubdomain.pageshub.io). For better brand trust and conversion rates, we highly recommend using your own domain (e.g., promos.yourbrand.com).

How to add a custom domain to a landing page:

  1. Navigate to the main SendX Settings menu.

  2. Click on Setup, then select Domains.

  3. Scroll down to the bottom of the page to add and authenticate your own domain.

  4. Once verified, this domain will be available to select when publishing your landing pages.


Step 6: Publish and Manage

Click Create Landing Page to finalize and publish. Your page is now live!

To find your exact public URL, go to your All Landing Pages list, open Landing Page Info, and click Embed Instructions. Your live, shareable link will be displayed there.

Editing After Publishing

You can edit a landing page at any time after it has been published. Go to your landing page list, open the page, and make your changes. The live page stays accessible to visitors with zero downtime, and your updates will take effect the moment you click save.

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